eGrow is a SaaS platform that lets
businesses run and automate their operations from one
place. It is built on the WhatsApp API and integrates
with Shopify, delivery companies and other platforms, so
a business manages everything in one tool instead of
switching between several.
That is where the technical part of my
job sits. The product is APIs and integrations, so
supporting it means working in them: I built the
WhatsApp order confirmation and delivery tracking flows,
the transactional email sequences, and the Meta
Conversions API integrations that fixed attribution for
our customers' ad campaigns.
On top of that I own the full client
lifecycle, from onboarding to renewal, and I close new
business: 100+ sales in under 3 months. I run Meta ad
campaigns (targeting, creative, conversion optimisation)
and I script, film and edit UGC videos for the brand.
Company revenue overall grew 15% in 2 months, driven
mainly by the new sales I brought in through outreach.
What I brought
- Integrations built, not just configured
- Client retention from day one
- New revenue through sales